Miller Magazine Issue: 130 October 2020
67 INTERVIEW MILLER / OCtOber 2020 tion from raw material receiving to the packaging. We also have safety measures based on the government’s circular on the Covid-19 pandemic. I hope that all stake- holders will follow the rules and show that unity brings success. How do you market your products in Turkey? We have a marketing network and we try to meet de- mands anywhere. We also try to meet the demands of various products. How do you source raw materials? What is your strategy to overcome the challenges of the depreci- ation of the Turkish lira and the Covid-19 pandemic? We source raw materials that fit our production from various regions provided that the quality is maintained. Of course, the rich wheat varieties of Turkey sometimes make it a bit hard for us. Unfortunately, it is sometimes difficult to maintain balances. Flour production is a craft that is harder than gold processing. Turkish Grain Board is a powerful supporter for us. It immediately stepped in and allocated wheat. We are in close contact with traders and we have no issues about wheat supply. If you can pay its price you won’t have any issues with the supply. Did you postpone any investments because of Covid-19? We update our visions, goals, and roadmaps at the meetings that are held at the start of each year. We take possible risks like natural disasters, health issues, etc. into consideration. The economy is the art to meet the lim- itless demand of human beings with limited resources. Therefore we always update our direction and make in- vestments to meet changing demands. What are the problems of the flour industry? Problems are good if you can solve them. They make us move and look for solutions. So we try to be innova- tive and updated all the time. Flour industrialists have some problems as much as businesses in other sectors. I would like to thank the board of the Turkish Flour Indus- trialists Federation. They successfully represent us with dynamic and prompt solutions. Do you have anything to add? First of all, thank you very much for inviting us to the pages of your magazine. As I mentioned before, the number of women professionals is too low in this indus- try. It is worth to remind that anything will be more beau- tiful when a woman hand touches. If you give a woman a bag of flour she will present you a bunch of delicious food. A woman gets herself informed and then educates her children. She can balance her husband and the whole world. I hope women will be more active in the flour industry. I hope that our country and the world will over- come the challenges of the Covid-19 crisis. And I appre- ciate everyone that is actively producing. We produce for our country. Turkish people will win this fight with unity. Thank you for this interview and wish you success.
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